Create Accessible PDFs: A Checklist for Businesses
How businesses create and review accessible PDFs with structure, alternative text, logical reading order and practical tests.
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The blog contains articles and practical notes from real projects: clearly written, hands-on and relevant for decisions around websites, visibility and digital systems.
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Current articles at a glance.
Selected posts from the Bajorat Media blog: terminology, technical background and practical decisions prepared in a clear way.
Set Up DMARC: Protect Your Business Domain from Email Spoofing
DMARC helps businesses protect their sending domain from misuse and keep legitimate emails reliably deliverable.
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The EU AI Act for Businesses: What the AI Regulation Requires from August 2026
Which obligations the EU AI Regulation creates for businesses and how to organise AI use, transparency and responsibility in practice.
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Reporting a Data Breach: When Website Hacks and Malware Are Notifiable
When a website hack or malware infection counts as a data breach, where the notification belongs and which duties operators have.
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Optimize contact forms: get more qualified inquiries
How businesses plan contact forms so visitors can inquire more easily and teams receive better project context.
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Google Ads landing page optimization: improve quality after the click
How businesses align Google Ads landing pages with search intent, load speed, mobile use, trust and measurable inquiries.
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Create a content hub: plan topic clusters for SEO
How companies plan a content hub that connects search intent, pillar pages, internal links and ongoing maintenance.
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Cloudflare, Bunny.net & Co.: What Edge Service Providers Do for Website Performance and Security
How edge service providers such as Cloudflare and Bunny.net make websites faster, more stable and more secure - and what businesses should check first.
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Structured Data for Websites: Using Schema.org Properly
How businesses use structured data on websites for SEO, rich snippets, GEO and AI search while avoiding common markup mistakes.
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Create a career page: plan an application funnel for SMEs
How companies can create a career page that connects employer profile, job details, mobile applications, Google Jobs and tracking.
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Using UTM Parameters Properly: Structure Campaign Tracking in GA4
How businesses can plan UTM parameters for campaigns, newsletters, social media and ads so GA4 reports stay reliable.
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WordPress 7: new features and what companies should check now
WordPress 7.0 brings AI foundations, a modernized admin experience, new design tools and technical changes for websites.
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Website planning: plan structure and user guidance before design
How companies use website planning to align content, navigation, user guidance, SEO and inquiries before design starts.
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Withdrawal Button from 19 June 2026: What Online Shops Need to Do Now
From 19 June 2026, many B2C online offers in Germany need an electronic withdrawal function. What shops, platforms and technical teams should prepare.
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Google Tag Gateway: Set Up First-Party Tracking for GA4 and Google Ads
How Google Tag Gateway routes Google tags through your own domain, consolidates tracking and improves GA4 and Google Ads measurement.
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Optimizing AI Search: How Businesses Stay Visible in ChatGPT, Perplexity and Google AI Overviews
How businesses prepare their websites for AI search with SEO, GEO, clear content structures, llms.txt and measurable workflows.
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Cookie Banner, Consent Mode v2 and GA4: Setting Up Compliant, Measurable Tracking
How businesses connect cookie banners, Consent Mode v2, Google Tag Manager and GA4 so privacy, measurement and operations work together.
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Accessible Website 2026: BFSG, WCAG and a Practical Checklist for Businesses
What businesses should know about accessible websites in 2026: BFSG, WCAG, typical issues, audit process and practical implementation.
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Pascal BajoratOwner & Marketing Expert