Nothing gets built before it is measured.
Rankings, visibility in AI answers, technical errors, page types and search intent are tracked continuously. That produces a sequence of work, not a checklist.
WordPress SEO services
WordPress SEO that gets implemented, not just recommended.
Most SEO recommendations fail at the build step, not the analysis. We do both: run visibility as an ongoing engagement and make the changes directly in your WordPress system — including how you appear in AI-generated answers.
- Monthlyreporting and prioritisation
- Built inchanges shipped, not filed
- SEO + GEOtreated as one job
Overview
Visibility is built over months, not delivered as a report.
A one-off SEO consultation answers what should be done. An ongoing engagement makes sure it happens — month after month, with responsibility for the outcome and access to the system where the changes actually land.
The change is shipped, not recommended.
Template work, internal linking, structured data, page speed, content: whatever moves the needle, we build it into the WordPress system ourselves.
One team is accountable.
Monthly review, agreed priorities and a roadmap driven by results rather than by working through a fixed catalogue.
Scope
What ongoing WordPress SEO covers.
The exact scope depends on the system, the competition and the starting point. These areas are part of nearly every engagement.
Technical SEO
Crawling, indexing, site structure, structured data, redirects and error patterns. The groundwork that decides whether good content is evaluated at all.
Page speed and Core Web Vitals
Loading, rendering and interaction responsiveness are part of how a page is judged. We measure them continuously and fix causes rather than symptoms.
Content and site structure
Which page owns which search intent, how it needs to be built, and what is missing. Plus the internal linking that passes relevance where it belongs.
Visibility in AI answers
Generative search answers questions directly. We check whether and how a company shows up there and work towards it deliberately. More under Generative Engine Optimization.
Implementation inside WordPress
Themes, templates, plugins, integrations: we build the changes. That is the difference from advice that lands in somebody else's development queue.
Monitoring and reporting
Positions, visibility, technical findings and movement over time. Reviewed monthly and translated into concrete next steps.
The difference
Advice and implementation sit in the same hands.
The most common reason SEO does not work is not a flawed analysis. It is the gap between the recommendation and the build.
Recommendations stall at implementation, not at insight.
An audit names slow pages, missing structures, duplicated content or internal linking that goes nowhere. The list then goes to the agency that built the site, or to an in-house team with other priorities. There it sits.
We have built and maintained websites ourselves since 2006. A recommendation therefore does not enter a third-party queue; it enters the next implementation round. If a change needs theme development, we do theme development.
The site and its visibility are planned together.
Anyone designing a website without SEO understanding bakes in decisions that are expensive to undo later: page types with no defined job, structures with no relation to search, technology that slows the content down.
We have always treated development and visibility as one discipline. That is why the engagement works particularly well when we also maintain the system — access already exists, and a change costs no coordination round.
SEO and GEO are the same brief now.
We keep a separate page on Generative Engine Optimization because demand for the topic has grown. Professionally we treat it as one job: anyone working for search engines today is inevitably also working for the systems that turn results into answers.
The closest comparison is responsive design. Nobody commissions a responsive website as a separate line item any more — it is simply expected. SEO and GEO work the same way here: both are included, without being ordered separately.
When SEO is not the right lever.
Not every goal runs through organic search. If there is barely any search demand for an offer, if a market entry has to happen within weeks, or if demand sits in a short seasonal window, paid channels get there faster: Google and Meta Ads deliver visibility from day one, while organic work compounds over months. Often the combination is right — ads cover the window until organic visibility carries. We say so in the first conversation, before a budget starts running.
SEO also has a technical precondition. If a system cannot deliver content cleanly, no amount of editorial work will compensate. Technology comes first in that case — and sometimes the more honest recommendation is a rebuild rather than an engagement on a foundation that will not carry the investment.
Technology and data
Cockpit.
Standard tools show what everyone sees. We build the rest ourselves.
For rankings, competition and market data we work with the established analysis tools of the industry. Everything beyond that is built in Cockpit: our own data collection, on-page analysis, rank tracking and a tracker for visibility inside AI-generated answers. Because we develop the software ourselves, we wait on no vendor when your case needs an analysis that does not exist off the shelf. And your marketing team can work with their own logins: same data, same basis, available at any time.
- Own data collection that is not available off the shelf
- Speed new analysis when the case calls for it
- Access logins for your marketing team
cockpit.bajorat-media.comPageSpeed99
Uptime99,98%
SEO Score94
In practice
What ongoing visibility work looks like in real projects.
From performance work through editorial operations to portals with more than a million visitors a month.
Performance work turns into visibility work.
rexx systems, an HR software vendor, came to us over Core Web Vitals and caching. The engagement now covers ongoing SEO and GEO work, consent and tracking, and the continued build-out of the WordPress installation.
That path is typical. Technical problems and visibility problems often share a cause, which is a good argument for having one team handle both.
Editorial and technical work in one engagement.
Lekker Energie, a nationwide energy supplier, has been supported for years across corporate blog, intranet, WordPress operations and SEO. That includes the measurement stack: Google Tag Manager and server-side tagging through a dedicated endpoint, so the data is not processed in the visitor's browser alone.
This is where SEO work and marketing technology meet. Without reliable measurement you are prioritising blind, which is why we do not separate visibility from technical operations.
Technical SEO under real load.
For Babelli and Elterngeld.de the WordPress themes were rebuilt on Gutenberg blocks. Both portals have passed every Core Web Vital since, at a PageSpeed score of 99 on desktop and 92 on mobile, with more than 1.2 million visitors a month.
At that scale technical SEO is not fine-tuning. It decides whether editorial content gets served at all.
What these engagements have in common.
All three grew. Each began with a concrete technical trigger and now covers operations, further development and visibility in the same relationship.
So engagements are set up to scale: starting with technical groundwork does not mean renegotiating everything later when content and reporting are added.
How it starts
How a WordPress SEO engagement begins.
Before the first monthly budget there is an assessment, so the work rests on facts rather than assumptions.
- 01
Assessment
Technical state, current visibility, competitive field, search intent behind the relevant terms, and which pages actually have a job to do.
- 02
Sequence the work
The findings turn into a priority order by impact and effort, aligned with your commercial goals.
- 03
Build and measure
Changes are implemented in the system, documented and observed. Visibility reacts with a delay, so results are judged over months.
- 04
Adjust monthly
Review, agreement and an updated roadmap. What does not work gets dropped rather than repeated.
Evidence
What can be verified from the outside.
Ongoing visibility work is hard to judge before you have commissioned it. These three points can be checked independently.
The editorial team at Dr. Web named Bajorat Media a top provider in the SEO/GEO agency category for 2026.
Achieved for Babelli and Elterngeld.de at more than 1.2 million visitors a month, with every Core Web Vital passed.
Technical recommendations come out of development practice, not from an analysis report somebody else would have to implement.
Models
From technical groundwork to full ownership of visibility.
Flat rates are misleading for ongoing work, because effort and competitive pressure vary widely. For orientation: pure SEO engagements typically run between 500 and 3,500 EUR net per month. How we scope projects and ongoing work in general is explained under pricing and costs.
Technical groundwork
For sites where the technical base has to hold before content is worth discussing.
- crawling, indexing and error patterns
- Core Web Vitals and page speed
- structured data and internal linking
Ongoing visibility
For companies building visibility over time — technical work, content and review on a monthly rhythm.
- continuous technical optimization and implementation
- content, site structure and search intent
- monthly review including AI visibility
Site and SEO combined
For clients whose WordPress system we already maintain. Operations and visibility run in one relationship, so changes ship without a coordination detour.
- WordPress maintenance and SEO under one owner
- development driven directly by the findings
- one contact for technology and visibility
Full ownership
For companies where organic visibility is a primary sales channel. Sits at the upper end of the range above.
- roadmap, prioritisation and reporting
- content planning and production
- alignment with ads, tracking and analytics
FAQ
Frequently asked questions about WordPress SEO services.
Scope, timelines, boundaries and cost in short.
What do ongoing WordPress SEO services cost?
Pure SEO engagements typically run between 500 and 3,500 EUR net per month. The range is wide because competitive pressure, technical condition, content volume and the share of implementation work differ substantially. After an assessment the effort can be scoped reliably.
How is this different from an SEO consultation?
An SEO consultation answers where a site stands and what should be done — an analysis or concept with a defined end. An ongoing engagement implements the work, measures its effect and adjusts monthly. Many clients start with the consultation and move into the engagement afterwards.
Do you implement the changes yourselves?
Yes, and that is the real difference from many SEO providers. We have built WordPress systems since 2006. Template work, structured data, page speed, internal linking or new page types are built by us directly. A recommendation does not have to pass through somebody else's development queue first.
Is Generative Engine Optimization included?
Yes. We treat SEO and GEO as one job, because classic search and AI-generated answers rest on the same technical and editorial groundwork. Much like responsive design, which nobody commissions separately any more. If you want to go deeper on the topic on its own, see Generative Engine Optimization.
Do you work with clients outside Germany?
Yes. Bajorat Media has clients in Germany, across Europe and in the United States. Communication runs in English, coordination is handled asynchronously by default, and meetings are scheduled to suit your time zone. Contracts, invoicing and data protection follow European standards, which for many clients is a reason to work with a German provider in the first place.
How long before WordPress SEO shows an effect?
Technical improvements can surface within a few weeks, once the pages have been recrawled. Content and structural work usually takes several months. A fair assessment of an engagement is therefore possible after a quarter at the earliest, and later in competitive fields.
Do you work on systems you did not build?
Yes. A large share of our work happens inside existing systems. Before starting we review access, technical condition, theme and plugin structure and any existing measurement data, so the starting point is documented.
What is Cockpit, and do I need it?
Cockpit is our own software platform, covering on-page analysis, keyword research, rank tracking and a tracker for visibility in AI-generated answers. It extends the established industry tools with analysis that is not available off the shelf. Within an engagement it supplies the data and the monthly reporting. Your marketing team can have their own logins and work with the same analysis we do.
Can maintenance and SEO run under one agreement?
Yes, and that is our normal case. If we already maintain a system, access, staging and deployment paths are in place. An SEO change then ships in the same round as updates and further development.
Do you handle online stores?
Yes. For WooCommerce stores the work adds product listings, filters, variants, pagination, indexing control and checkout performance. On stores these factors often decide visibility more than the copy does.
Do you report on results?
Monthly as a rule. The report covers positions, visibility over time, technical findings and the work carried out — translated into concrete next steps rather than a pile of metrics.
What happens in the first month?
It starts with the assessment: technical condition, indexing, visibility, competitive field, and which pages should serve which search intent. That produces the sequence for the months ahead. First implementations usually happen within the same month.
Start an engagement
Put your
WordPress SEO in steady hands.
Describe the site, the market and the goal. We will tell you whether an ongoing engagement makes sense and where it should start.
Drop me a line — together with my team I’ll look at how we can best help you.
Pascal BajoratOwner & Marketing Expert