What is a cookie notice?
A cookie notice is a message on a website that tells visitors that the site uses cookies. It provides information about the use of cookies, legal...
Read articleGlossary
This glossary collects topics that regularly come up in website, WordPress, performance, hosting and project conversations. Each article explains one term clearly and shows what matters in practice.
Glossary
The entries are structured as individual question-and-answer articles so every topic can be explained clearly, cross-linked and marked up with structured data.
A cookie notice is a message on a website that tells visitors that the site uses cookies. It provides information about the use of cookies, legal...
Read article
A CSS selector is a tool to identify and style HTML elements on a web page. Learn more about types and uses of CSS selectors here.
Read article
The customer journey describes the touchpoints people pass through from first need to inquiry or purchase.
Read article
A dofollow link is an important term in SEO. Learn how dofollow links differ from nofollow links and what benefits they offer.
Read article
A domain is a unique name that identifies an IP address on the Internet. Find out more about the functions of a domain and its relevance in online marketing.
Read article
Learn what a drop-down menu is, how it works, and the advantages and disadvantages of web design and development.
Read article
A favicon is a small icon that appears in a browser's address bar and bookmarks. Find out more about the meaning and functionality of…
Read article
Learn what a footer is in web design, its functions, design aspects and how it contributes to your website's search engine optimization (SEO).
Read article
GIF stands for Graphics Interchange Format – a file format for digital images with animations. Learn more about the pros and cons of GIFs here.
Read article
A Google My Business listing is a component of local online marketing that helps businesses get found in Google Search and Maps. Find out more about…
Read article
A Gravatar is a Globally Recognized Avatar. Learn how Gravatars work, their benefits, and how to use them in WordPress comments.
Read article
Learn more about the hamburger menu in web design navigation, its origins, advantages and disadvantages, and alternatives for efficient website design.
Read article
Learn what a hashtag is, how it works on social networks, and what role it plays in online and social media marketing. Discover benefits and tips…
Read article
A header tag is an HTML element that structures headings and is used for SEO. Find out here how to use and optimize header tags correctly.
Read article
A hover effect is a visual change that occurs when the mouse pointer is moved over a specific element. Find out more about the meaning and implementation here…
Read article
A hreflang tag helps search engines assign language and regional versions of a website correctly. This article explains use cases and common errors.
Read article
Learn what a JPEG image is, how it is used in web design, and the advantages and disadvantages of this image format in the online marketing world.
Read article
A landing page is a focused target page designed to guide visitors toward one specific action.
Read articleClarify a topic
We help assess the technical and strategic context and show which next steps make sense for your project.