What is a MySQL database?
Learn more about the MySQL database and its benefits in web applications. This encyclopedia entry also explains typical areas of application and use, you gain a…
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This glossary collects topics that regularly come up in website, WordPress, performance, hosting and project conversations. Each article explains one term clearly and shows what matters in practice.
Glossary
The entries are structured as individual question-and-answer articles so every topic can be explained clearly, cross-linked and marked up with structured data.
Learn more about the MySQL database and its benefits in web applications. This encyclopedia entry also explains typical areas of application and use, you gain a…
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Learn what a nofollow link is, how it works, its origins and its importance for search engine optimization (SEO).
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Learn what a P3P header is, how it works, what benefits it offers, and why its importance has declined over the years.
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PageRank is an algorithm developed by Google for evaluating websites. Learn how PageRank works, its meaning and relevance to SEO.
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Learn what the parallax effect is in web design, how it works, and its advantages and disadvantages. Also discover the use of parallax effects in…
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A permalink is a permanent URL that points to a specific website. Learn why permalinks are important for SEO and how to customize them in WordPress...
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Learn what PHP is, how it is used in web development, its use cases, how to work with databases and the future of this server-side scripting language.
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A pingback is an automatic notification and linking of two websites, ideal for blog networks. Learn more about features, advantages and disadvantages of…
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A plugin is a software component for extending existing applications. Find out how plugins are used for online marketing and what to consider when choosing...
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Understand what a PNG image is, its characteristics and advantages over other image formats such as JPEG and GIF, and in which areas PNG is best suited.
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What is a podcast, what formats are there, how do you create and host podcasts? SEO optimization for podcasts.
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Find out what a pop-up is, what types there are and how pop-ups can be used successfully in online marketing.
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A privacy policy is a legally required statement containing information about the processing of personal data. Find out more about their…
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A prototype is a draft of a concept, idea, or product for evaluation and troubleshooting. Learn more about the different types of prototypes and…
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Find out what a QR code is, how it works, in which areas it is used and what advantages it offers in online marketing.
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A rich snippet is an expanded representation of search results in the search engines. Find out here how they work and what advantages they offer.
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A Robots.txt file is an essential SEO tool that instructs search engine crawlers which areas of a website to index. Learn more…
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A sales funnel describes the path of a potential customer from the first contact to the completion of the purchase. Find out more about the phases and optimization of the sales funnel in…
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