A footer is an element on a web page that is located at the bottom of the layout and often contains basic but important information or navigation links. In web design and development, especially when creating websites with content management systems like WordPress, the footer is a recurring element that is visible on several or all pages of the website.
Functions of a Footer
A footer has several functions, and the exact design of a footer depends on the specific requirements and preferences of the website owner. Typical functions may include:
- Navigation links pointing to important pages of the website
- Contact information, such as phone numbers and email addresses
- Links to social media profiles and other external resources
- Copyright or copyright notices and privacy statements
- Search fields or other interactive elements for user guidance
The design of a footer should be clear and concise so that users can quickly and easily access the information it contains. This is especially important for responsive web designs, where the footer should be easy to read on different screen sizes and resolutions. Professional web design agencies that focus on web design & web development, such as Bajorat Media, can help develop a responsive, user-friendly and search engine optimized footer for your website.
SEO relevance of the footer
Although the footer is often not the focus of search engine optimization (SEO), it can still contribute to a website's success with search engines. By including relevant keywords and meaningful navigation links, search engines like Google can better grasp the structure and thematic context of a website. In addition, the integration of social media links can increase the online presence and visibility of one's own website and thus indirectly contribute to the success of online marketing measures.