Learn what a drop-down menu is, how it works, and its advantages and disadvantages in web design and development.
Learn what a callout box is, its typical characteristics, and what best practices should be considered to use it effectively.
A sidebar widget is an interactive element in the sidebar of a website. Learn more about application areas and how to use and create WordPress sidebar widgets.
Learn what a cache is, what types of caching there are, how caching affects website load times, and what role it plays in online marketing.
Learn what breadcrumb navigation is, its benefits, and how to integrate it into a website, especially WordPress websites.
Learn what a lightbox is, how it works, in which application areas it is used and which SEO aspects should be considered.
Learn what pagination is, how it is implemented on websites like WordPress, and how it should be customized for optimal search engine optimization (SEO).
An XML feed is a standardized data format for the structured transmission of web page content. Learn more about areas of application, advantages and the creation of XML feeds.
A 500 server error (Internal Server Error) is a generic error code when a server is unable to perform the requested action. Learn more about the causes and possible solutions.
A 302 redirect is a temporary redirection of one URL to another URL. Learn more about the difference with 301 redirects and the uses of a 302 redirect.
Learn what a 301 redirect is, how it works, and the benefits it offers in terms of search engine optimization and user experience.
The Canonical Tag is an important SEO element for avoiding duplicate content. Learn more about its function, areas of application and importance for search engine optimization.
A dofollow link is an important term in SEO. Learn how dofollow links differ from nofollow links and what advantages they offer.
Learn what a nofollow link is, how it works, its origin story and the importance for search engine optimization (SEO).
Google Tag Manager is a free tool for managing website tags. Learn more about the advantages, functionality and differences to Google Analytics.
Google Search Console is a web-based tool from Google for monitoring, controlling and optimizing websites. Learn what features it offers and why it's important for webmasters.
A Google My Business listing is a component of local online marketing that helps businesses get found in Google Search and Maps. Learn more about the benefits and optimization tips.
The Google Sandbox Effect is a hypothetical SEO concept that states that new websites are initially dampened in ranking. Learn more about causes and possible strategies here.
Google Hummingbird is a major search algorithm update introduced in 2013. Learn how it works and the impact on online marketing and SEO.
Learn what Google Panda is, how this algorithm affects search engine optimization and what optimization measures are necessary to be successful.
Google Penguin is an algorithm update from Google that cracks down on webspam. Learn how it affects SEO and what best practices to follow.
White Hat SEO refers to ethical SEO techniques to improve the visibility of a website. Learn the main White Hat SEO methods and benefits here.
Black Hat SEO refers to techniques that violate search engine guidelines and improve the ranking of a website without permission. Learn more about examples and risks.
PageRank is an algorithm developed by Google to rank websites. Learn how PageRank works, its meaning and relevance for SEO.